Lessons From Building Large Systems
What actually holds up as systems grow: clear boundaries, boring technology, and designing for the day things go wrong.
Read articleEngineering Leader / System Designer / Product Builder
I build and scale AI products and the systems behind them. As Head of Engineering at Styldod, I've helped grow the platform from zero to ~$2.5M ARR, serving 2.1M+ users across 185+ countries.
Platforms I've designed, built, and led — AI image pipelines, generative-AI products, and the multi-tenant systems behind them.
Styldod's AI design and visualization product — redesign interiors and exteriors, visualize products, and generate imagery across web and mobile, with real-time generation and multi-model AI orchestration.
A multi-tenant platform for real-estate listing-media automation — white-label for MLSs, brokerages, and portals, with per-tenant branding, workflows, AI configuration, and RESO-compliant data mapping.
Styldod's human-assisted real-estate media production line — staging, enhancement, floor plans, video, and 3D — wrapped in the order, payment, fulfillment, and QC systems that make it run.
Published products I build and maintain independently.
Essays on systems, leadership, and building software that lasts.
What actually holds up as systems grow: clear boundaries, boring technology, and designing for the day things go wrong.
Read articleLeadership is not a promotion away from engineering. It's a different way of creating leverage — through clarity, trust, and the systems you put around a team.
Read articleLocation data is noisy, expensive, and privacy-sensitive. Reliable location features come from treating GPS as a stream of uncertain signals, not ground truth.
Read article9+ years across four companies — including the climb at Styldod, from software engineer to Head of Engineering.
I'm always glad to hear from people building ambitious things — whether it's engineering leadership, systems at scale, or AI done well.